Turn Founder Authority Into Pipeline, Talent, and Higher Valuations

Dipity's Semantic Executive Reputation Agent (Sera) turns one conversation a week into omnichannel content, podcast pitches, and press angles — written in your voice, not a ghostwriter's.

We've Influenced Over $460M in Revenue Across 10+ Years of Client and In-House Work

Dipity

Buyers Pick You Before Your Product

The Sera Installation Sprint turns your founder voice into a living agent inside your Claude Cowork project — one that runs your interviews, writes in your voice, remembers what matters, and sharpens with every post you approve.

Sera Installation Sprint

Dipity builds your founder authority content system in 14 days. We pull your positioning, your point of view, and your actual voice into one operating system, then point it at the product that moves your valuation: you.

Four hours of your time across two weeks. Three live calls, and async review. When the sprint ends, you own and run the system in Claude Cowork and every update and revision gets saved on your local or connected Google/OneCloud drive.  

What you get:
🧠 A living content system
Your voice, ICP, pillars, and positioning as a repository in your Claude project that drafts in your voice and sharpens with every approval.
🧠 Positioning + messaging framework
Your positioning statement, value hypothesis, 3 to 5 value props, content pillars, a competitive white-space map, and the POV no one else in your category is publishing.
🧠 90-day interview arc + LinkedIn rebuild
A themed interview schedule baked into your Claude Cowork project, plus LinkedIn and X profile wireframes designed to convert page views into users.
Pricing tiers based on your size
Funding raised or ARR, whichever is higher
Early · seed or under $2M ARR
$8,500
Growth · Series A or $2M–$10M ARR
$12,000
Scale · Series B+ or $10M+ ARR
$18,000
Each tier includes version updates.

"They are talented, diligent, focused...

...on the effective use of the latest AI technologies in the new search landscape—implementing a content roll-out plan designed for superior audience reach."
Myron Karasik, CxO
Deloitte, Plymouth Rock, Fujitsu

Book a 2-week Sprint with Dipity

(You own these outputs)

The Strategy

Your Real Voice and Insights

The foundation every post compounds on. We pull your founder voice fingerprint, then build your positioning and messaging, your ICP map, 3 to 5 content pillars, your competitive white space, the contrarian POV no one else in your category will publish, and a 12-keyword AEO bank you own.

Everything that makes the content unmistakably yours, and impossible for a competitor to copy is baked into a repeatable system.

The System

Sera Runs it All from Claude

Sera lives in a Claude project and does the work. She runs your scheduled weekly interviews, holds the full prompt library for LinkedIn, X, blogs, newsletter, podcast pitches, comments, and video clips, and remembers what matters so it sharpens with every post you approve.

One conversation a week becomes a full slate of on-voice content that you own, optimize, and continue to train the model on.

The Runway

Go Live and Compound Weekly

The forward plan that turns the system into pipeline. Your 90-day themed interview arc schedules the questions that feed the engine, your LinkedIn profile gets rebuilt to convert the attention, and the amplification and PR playbook earns the media that get you cited by AI.

Your reputation starts to pre-sell leads and becomes a beacon for the  world-class talent accelerating your next raise.

Don’t just take our word for it

Hear from some of the amazing leaders we have worked with.
"They are a rare gem. Incredibly generous with their time, resources, insight, and are committed to building something impactful. "
Stephany Kaufman
Founder, UPBEAT
"They are an amazing machine at getting through work and producing quaility output. Anyone would be lucky to have them on their team."
Nigel Dessau
Fortune 100 CMO, IBM & AMD
"Dipity's content engine gave us credibility, visibility, and unlocked thousands of daily visitors for our AI decision intelligence org, from zero."
Dany Kitishian
Founder, CEO, Klover.ai

A look inside the sprint

Pre-work · async
Your team
Fill out the intake form (product, market, competitors, ICP) and drop in voice samples: past posts, recorded calls, any collateral. About 30 minutes.
Our team
We run market and competitor research, then spin up your Semantic Executive Reputation Agent in Claude Cowork and prep your interview.
Week 1 · voice and positioning
Monday
Voice interview
75 min · live
One interview captures your voice and POV. It trains Sera.
Tuesday
Voice injection
Dipity
We inject your voice into Sera and draft positioning angles.
Wednesday
Positioning workshop
45 min · live
Review angles, pick a direction, lock your content pillars.
Thursday
Messaging framework
Dipity
We finalize messaging and generate your first drafts.
Friday
Voice review
30 min · async
You approve or redline drafts. Every approval sharpens Sera.
Week 2 · Sera and roadmap
Monday
Sera tuning
Dipity
We refine from your approvals and build the 90-day roadmap.
Tuesday
Roadmap review
45 min · live
Walk your 30/60/90-day roadmap and LinkedIn profile rebuild.
Wednesday
Scheduling setup
Dipity
Final tuning. We load your scheduled prompts and cadence.
Thursday
Final review
20 min · async
Last approval pass on voice and roadmap.
Friday
Handoff
Dipity
Sera implementation, deck, roadmap, and wireframe delivered. You own it.
3 live calls ~4 hrs of your time 2 week intensive

44% of a Company's Market Value Comes From CEO Reputation.

Build Pipeline, Attract Top Talent,
& Higher Valuations

On a $40M post-money, that's ~$17.6M of valuation tied directly to the CEO showing up for their audience. (Weber Shandwick)

We've designed the system that builds your influence while you build the company.

One Engine.
Your Authority.
Full Execution.
"I built Dipity to turn a founder's own voice into the authority that earns higher valuations, pre-sells, and attracts top talent.
— Morgan Von Druitt, Founder

"I don't have time to write content at scale and run the company."

Capture your voice & let Sera work.  
Our Sera pulls your real positioning and voice into an organized file structure, then hands you a ready-to-run Claude Code project that automates insight intake and auto-schedules content drafts in your voice for approval.

"Our content isn't driving pipeline, it's like we are posting into the void."

Omnichannel content maximizes reach.
Early growth depends on data. Posting across LinkedIn, X, blogs, podcasts, and Answer Engines earns insights on where your real audience lives. Sera carries your voice, so wherever a buyer starts, they end with you.

"We can't afford to work with an agency, we need to build a team."

Leave with an asset, not an agency retainer.
Sera gives your team positioning, voice, a 90-day roadmap, plus a Claude Code project that automates insight intake and scheduling. Ship in week two with a real strategy and no long-term agency commitment.

The ROI behind category leadership

Stop leaving millions on the table

Every founder with a $40M post-money valuation looking toward their next raise needs a personal brand strategy.

Even a 3% valuation lift on that raise unlocks $1.2M in equity value; a 141x ROI against our Tier-1 sprint's investment ($8,500).

Valuation is the headline, the same founder authority that lifts your raise also shortens deal cycles, lowers CAC, attracts top operators, and compounds every quarter after.

CEO = 44% of valuation

Weber Shandwick reports that 44% of a company's market value ties to CEO reputation Your CEO brand isn't some experimental marketing expense, it's nearly half your valuation.

82% Higher Trust With Buyers

82% of buyers trust a company more when its senior executives are active on social media, and financial audiences favor leaders with visible personal brands 6 to 1 (BRANDfog).

20% Revenue Outperformance

B2B companies with strong brands outperform others by 20% in revenue, because the founder someone already follows wins the deal when its time to buy. (McKinsey)

61% Will Pay Your Premium

61% of decision-makers choose a business based on its thought leadership and are willing to pay premium to work with the founder who shared their insight. (LinkedIn).

Your Buyers Already Made Up Their Mind

73% of B2B buyers complete their research before they ever talk to sales. If they search your name and find a blank Linkedin and a stale blog they move to someone who shows up every day and you lose another deal to a competitor with a worse product and better content.

Book a call

FAQs

Everything you need to know about working with Dipity to grow your founder authority.

What's included in the full Engine?

Most founders will take Sera and run it internally, some are invited to our Founder Authority Media Engine™. When they convert within 90 days and the full sprint fee credits toward a quarterly engagement.

The Founder Authority Media Engine™ is the done-for-you execution layer. We take your Sera and run it end to end: writing, editing, publishing, and reporting across LinkedIn, X, blogs, and your newsletter, plus podcast and tier-1 media outreach, PR, email campaigns, and daily engagement from your account.

Sera is a prerequisite and we only offer the Engine to founders who we work exceptionally well with during the sprint.

Is this another ghostwriting agency?

Your voice, not ours. Sera captures how you actually think and talk, and every draft comes back for your approval. We're a founder-led media company that equips and amplifies you, not a ghostwriting service that speaks for you.

How do we know we can trust you?

Dipity is led by Morgan Von Druitt, who spent 10+ years inside B2B SaaS and AI as a Senior / Director-level PMM before founding the Dipity. That includes scaling an early-stage AI company from 500 to 87,000 monthly visitors in 90 days with zero ad spend, contributing roughly $400M to Atlassian's first billion-dollar quarter across 290K enterprise accounts, and generating $1.45M in pipeline against an $800K target at WorkStep. You're hiring someone who has been the in-house version of the role you're outsourcing and now the product is you.

Who is the Sprint built for?

Newly B2B SaaS, AI, and deep-tech founders who want to be the recognized authority in their category before their next raise. We work with seed through Series B founders who are willing to be the face of their company and can commit a few hours over two weeks.

What do I actually get at the end of the sprint?

A complete founder operating system you own: your voice model, positioning and messaging, ICP map, competitive white space, 3 to 5 content pillars, a 12-keyword AEO bank, a LinkedIn profile rebuild, and a 90-day themed interview arc, all living in a Claude project you run yourself.

How long does it take, and how much of my time?

Start to finish, two weeks of work with a couple days of prep and about 4 hours of your time total: three live calls (a voice interview plus two workshops) and a couple of async reviews. We do the rest.

Get in touch

Not ready to hop on a call? Shoot me an email to chat first. I run inbox 0 so expect me to reply within 48 hours.

Fill the form with details about your company's ARR and funding stage.  

Straight to Morgan's personal Inbox

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